Data Cloud - Partner Enablement

20. Building Topic classification and Sentiment models

This segment of the Einstein Studio demo playlist focuses on predictive AI, specifically discussing Topic Classification and Sentiment analysis. Sentiment analysis labels free-form text based on emotional tones—positive, negative, or neutral—while topic classification tags text with user-defined categories. Both functions are multilingual, pre-built, and require no training, enabling businesses to derive actionable insights and categorize customer feedback efficiently. The demonstration showcases how to implement these AI functions on customer review data, highlighting the differences in outcomes and applications between sentiment analysis and topic classification.